“Don’t Just Ask For Attention, Own It” – A Marketing Masterclass.
In today’s highly competitive business environment, making your brand stand out to customers can be very challenging. Relying solely on conventional marketing tactics is not only limiting but often ineffectual.
Next Date: 30th November 2023
Time: 12-1pm (GMT)
Platform: Google Hangouts
Created for strategic marketers and decision markers, this masterclass offers attendees the chance to develop an understanding of Gusto’s Asset Referral Method, equipping them with the knowledge needed to implement it successfully as part of their own marketing strategy.
Here’s a look at what else you will discover in the session:
- Master how to create engaging marketing assets that captivate and maintain your audience’s interest. Learn from the Fibres case study, where we’ve referred over 600 architectural practices (so far) to Back to Earth, a natural building material supplier, highlighting the impact of standalone marketing assets.
- Discover methods for securing consistent media attention and enhancing your brand’s industry profile. See how our Anti-Greenwash Charter won industry-wide acclaim, earned media value of over £75,000 and engaged some of the UK’s biggest companies, positioning us as leaders in responsible marketing.
- Understand the power of using external assets to boost your brand’s digital presence and engagement. Examine Skribbl’s Only Human Art publication, which celebrates the role of human artistry and sparked conversations across social media.
- Explore strategies for attracting and nurturing continuous, high-quality leads. Analyse how a strategic marketing asset, such as Parker Bell’s Online PAT Testing Course, can revolutionise your sales efforts.
As the founder and CEO of Gusto, Charlie brings a wealth of knowledge and insights from years of experience leading successful campaigns for our clients.
“Well, that was an eye-opener! Learned some great marketing tactics in just an hour – it’s a game-changer for sure.”
JAMES BLACKBURN, CGC
“Changed our entire approach in one session! Charlie is a good talker, with some genuinely new ideas.”
CHRIS BROOKMAN, BACK TO EARTH
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